Articles
Tag: wcm (page 3)
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Your 7-Item Checklist for Choosing the Right Ecommerce CMS
It’s an open secret in the ecommerce market: ecommerce platforms offer plenty of functionality but consistently fail at content management. If you work for any major brand or retailer, you might have heard your ecommerce vendor pitching content management and experience management as part of its offerings.
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Disrupting Authoring: The Oldest Trick in the Web CMS Book
When an industry has been around for decades, it naturally goes through waves of change. As content management grew from a way to manage static sites to the backbone of the whole enterprise experience, it’s evolved with market needs.
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Sitecore and Adobe Share the Crown in Gartner's WCM Magic Quadrant
Anyone looking for a major shakeup in Gartner's Magic Quadrant for Web Content Management (WCM) like last year will just have to wait. Stamford, Conn.-based Gartner published its yearly report on WCM vendors today. And while it made a few changes — none were as big as last year when
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Workplace Consumerization, Suite Backlash, More Trends from RSG
Digital customer experience (CX) and digital workplace technologies have crossed paths because businesses want to consumerize their employee experiences. That consumerization is on a slow trajectory, though. That was one of the themes presented by the Real Story Group in a webinar this week, “2017 MarTech & EmpEx Vendor Map: What Does It Mean?” Tony Byrne, CEO and founder
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A Trip Down WCM Memory Lane
No one has written a definitive history of web content and experience management (WCM), but they should, as it would offer some interesting lessons still relevant today. Ian Truscott's excellent "Happy 21st Birthday Web CMS " got me thinking about my own time in the field.
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Web Content Management Comes of Age
This year marks the 21st birthday of Web Content Management (WCM). In the US, 21 represents the legal drinking age. Personally, I cannot believe WCM is old enough to be granted that privilege, but every adult who witnesses a birth has the same feeling about every coming-of-age.
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With Content Delivery, What Goes Around Comes Around
I got my start on server-side web development in the mid-‘90s. I got my first computer in 1995, gradually taught myself web development, and by 1999 was working as a developer in a corporate IT shop. Law school was but a fond memory.
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Happy 21st Birthday Web CMS
2017 is being proclaimed “the year of” for a number of digital marketing practices, but something I think worth celebrating here on CMSWire is that, by my reckoning, 2017 is the year the Web Content Management industry comes of age — and I wanted to kick off the celebrations.
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DNN Supports Multichannel Publishing in Evoq CMS 9.1
DNN, a .NET web content management provider, has updated its Evoq CMS platform today with connections to new channels for its omnichannel publishing system. Evoq 9.1 continues the theme DNN established in December with its 9.0 release: a move from monolithic to decoupled and headless content management. That December
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Adobe Experience Manager Update Extends DX Beyond Traditional Channels
Adobe today released the latest version of its web content management system. The update includes enhancements designed to extend digital experiences beyond traditional content channels and into relatively uncharted territory. The San Jose, Calif.-based provider unveiled its Adobe Experience Manager (AEM) 6.3 in anticipation of next week's Adobe Summit.
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Marketers Should Deliver Shareable Micro Experiences, RSG Finds
Marketers should focus less on creating pages and more on delivering shareable micro experiences — rendered components that can be distributed across a wide range of environments, including email, transactional applications, mobile web apps and kiosks.
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Flipping the Headless CMS Debate: Don't Lose Your Head
Forrester gave a big boost to headless content management systems (CMSs) in a recent wave that prioritized platforms that use modern storage, stateless interfaces, and cloud infrastructure to deliver internet-scale content experiences on any device. This cloud-first headless CMS model provides tangible benefits because it decouples the content and the
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How Beacons Will Advance Personalization and DX in 2017
Refining personalized customer journeys is a priority for web content management (WCM) and digital experience (DX) platforms in 2017 — and although artificial intelligence is the technology best positioned to help — beacons will also play a pivotal role in feeding those learning machines with uncharted data from the physical world.
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7 Web Content Management Trends for 2017
For the 20 years I've been following web content management (WCM) and experience management technology, the only constant has been change. This certainly holds true for 2017, when you can expect some new approaches and in some cases some industry re-alignment. Let's look at seven key trends. 1. From CaaS to EaaS Headless CMS tools
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