Articles
Tag: voice (page 7)
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How to Start Analyzing Before the Data Arrives
At the end of the day, you want to be able to justify the statistical assumptions you have made. The best time to do so is before the first response comes in.
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4 Ways to Improve the Effectiveness of Your Voice of the Customer Initiatives
VoC is a way that brands are able to understand how their customers feel about the brand. Here are four tips to improve the effectiveness of your VoC program.
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How a CX Mindset Can Power Your Loyalty Marketing Program
Marketers still confuse customer experience efforts with traditional strategies like loyalty marketing programs. But there’s a fine line between the two.
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4 New Ways to Use Customer Satisfaction Results
Are you exploring all of the ways to apply customer satisfaction results to unlock business insights?
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Whatever Happened to Yammer?
You would be forgiven for thinking that Yammer had gone underground given the focus on Microsoft Teams and Viva. But Yammer is still very much in play.
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5 Ways to Improve Customer Experience as Online Competition Heats Up
Here are some tips you can apply to improve the digital customer experience for your target audience.
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6 Takeaways from the CMSWire DX Summit Fall 2021 Conference
We dig into the key takeaways from the Fall 2021 series finale of the virtual CMSWire Digital Experience Summit.
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Combating 'Commerce Anarchy' With Better Data Management
Businesses struggle to deliver a unified customer experience across touchpoints, but better product data management can help deliver better user experiences.
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The Most Important Customer Survey Question
To use your CX program as a customer engagement tool, each survey goal and each survey item should answer the question: What am I really asking?
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What CX Professionals Can Teach the Federal Government — And Vice Versa
The US federal government has updated its CX framework. The question now is: Can CX professionals learn from it?
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Why Voicebots Continue to Disappoint Us
People readily accept new technologies, imperfect as they may be, as long as the tech delivers some incremental value to them. So why the aversion to chatbots?
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The Shift Is Permanent: How the Last 18 Months Shaped 2022 B2B Marketing Plans
It’s official. B2B marketers have made their pandemic-induced shifts to digital marketing permanent.
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Why the Customer Isn't Always Right
As customer complaints and unreasonable requests are increasing, a consistent framework for handling them is essential for great customer experience.
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Why the Evolution of CX Is Impacting Your First-Party Data Strategy
CX leaders are stewards of the customer voice throughout the organization: from ensuring it's accurately captured to representing it in company strategy.
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