Articles
Tag: voice (page 16)
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The Most Important Customer Survey Question
To use your CX program as a customer engagement tool, each survey goal and each survey item should answer the question: What am I really asking?
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What CX Professionals Can Teach the Federal Government — And Vice Versa
The US federal government has updated its CX framework. The question now is: Can CX professionals learn from it?
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Why Voicebots Continue to Disappoint Us
People readily accept new technologies, imperfect as they may be, as long as the tech delivers some incremental value to them. So why the aversion to chatbots?
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The Shift Is Permanent: How the Last 18 Months Shaped 2022 B2B Marketing Plans
It’s official. B2B marketers have made their pandemic-induced shifts to digital marketing permanent.
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Why the Customer Isn't Always Right
As customer complaints and unreasonable requests are increasing, a consistent framework for handling them is essential for great customer experience.
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Why the Evolution of CX Is Impacting Your First-Party Data Strategy
CX leaders are stewards of the customer voice throughout the organization: from ensuring it's accurately captured to representing it in company strategy.
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How to Let Your Customer Experience Speak for Itself With Voice Content
A new phrase is emerging in marketing and content strategy circles: voice content. Our content is no longer just words on a page; it speaks back to us.
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Apple's Executive-Employee Clash Over Hybrid Work: What's the Lesson?
Apple's planned hybrid work policy has some employees upset. What are some best-practice approaches to these types of rollouts?
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WorkForce Launches Suite With Integrated EX and Workforce Management Tools
Integrated employee experience platform, WorkForce Software, introduces new features to meet the needs of the modern workplace.
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It’s Time for VoC to Get a Little Brother: The Voice of the Product
By using the IoT to give products a "voice," businesses can expedite the customer experience optimization circle.
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Sprinklr Set to Join Customer Experience Management Billion Dollar Club in IPO
Sprinklr could be netting a market cap of $5 billion, joining the billion-club of customer experience management providers.
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CX Decoded Podcast: Analyzing Voice-Content Prospects for Marketers
In this edition of the CX Decoded Podcast, we catch up with Preston So to discuss voice content use cases and trends.
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5 Ways to Optimize Your Surveys for Better Customer Experience
When done properly, surveys can be instrumental in collecting actionable insights from customers that ultimately improve the customer experience.
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CX Projects vs. CX Programs: Why CX Professionals Confuse the Two
Customer experience professionals often see CX programs as an end in and of themselves, rather than the sum of many well-designed projects.
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