Articles
Tag: video (page 7)
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Vlogging Tips for Businesses on a Budget
Your company already has a blog (I hope), but despite the proven power of the written word, consumers now crave video content like never before. In fact, internet video traffic will account for a staggering 69 percent of all global consumer internet traffic in 2017.
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11 Cost-Effective Live Video Marketing Ideas
The emergence of live video features on Facebook, YouTube, Instagram and Twitter has changed the face of content marketing. But before we delve into the best ways to leverage a live stream, let’s take a look at why live video marketing is causing such a fuss.
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New Tools for All Hands Meetings
What kinds of tools improve efficiency in an all-hands meeting?
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Microsoft Updates Stream Video Service, Now Generally Available
In July 2016, Microsoft launched a preview release of an enterprise video service called Stream. At the time the company promised the service would become "the de facto video experience within Office 365," but we heard little of how that would happen — until today. Today, Redmond, Wash.-based Microsoft announced
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Avoid These Rookie Live Video Marketing Mistakes
As live video changes the course of content marketing, an increasing number of brands are getting in front of the camera to interact with their audiences and show off previously unseen dimensions of their organizations.
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Marketers: Solve the Mystery of Your Missing Customers
Mark Flaharty explores why CMOs are still struggling to differentiate their brand and engage with consumers.
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Is Live Video the Future of Content Marketing?
In the weeks leading up to the launch of Facebook Live, reports circulated that Mark Zuckerberg was “obsessed” with live video. The fact that Zuckerberg pushed out live video on Facebook and Instagram within months of each other speaks to the truth in that story.
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Meet Amazon Chime: A New Digital Workplace Collaboration Tool
Amazon has unveiled Chime, a communications platform that’s ready to battle it out with the likes of Skype, Hangouts, GoToMeeting and WebEx. In a blog post announcing the platform this month, Amazon makes the heady promise Chime will deliver "frustration-free online meetings " and "close the gaps between us.
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How to Engage Customers With Video Experiences They Love
Generation Z — the generation younger than millennials — has a radically different relationship with video than their parents. More than just passive entertainment, they see online video as a way to find practical information and instruction on everything from Minecraft to hair braiding to the latest dance moves.
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Improve SharePoint Adoption With Contextual Bite-Sized Training
When companies want to get their employees adopt SharePoint, they would always think of providing training. But, they never stop to think of a better way to provide training. They forget that some training methods just work better than others.
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Cisco Spark Board Takes Aim at Bad Meetings
Cisco's new enterprise meeting collaboration technology comes in the form of a 70-inch, wireless touchscreen device designed to end bad meetings. The all-in-one platform — Cisco Spark Board — comes with an interactive digital whiteboard.
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How Big Data Will Shape the Hypercompetitive Online Video Space
In the competitive online video race for eyeballs, big data is a big deal. Both Netflix and Hulu report 75 percent of of their audience viewing is based on recommendations. These players are constantly tweaking their algorithms, casting the net further to gain valuable insights to encourage audiences to stay tuned.
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The Anatomy of a Company Culture Video
It’s 2017, and video marketing is on the rise. We’re all aware of the benefits of a strong video marketing campaign, but it can be tough for companies new to video to know where to start.
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3 Things to Consider Before You Make Your Next Marketing Video
Video is arguably the future of content marketing. Within the next year, Cisco predicts video will account for 69 percent of all consumer internet traffic. YouTube has more than a billion users that watch hundreds of millions of hours and generate billions of video, the company reports. Video is
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