Articles
Tag: us
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The Inherent Challenges of U.S. Federal Employee Engagement Priorities
The Biden-Harris administration has targeted employee engagement as an improvement area in its management agenda. What are the challenges?
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Google's Newest Fine Turns up the Heat for Big Tech in Europe
Google's recent fine by the French competition authority is just the latest move by regulators to try and keep Big Tech under control.
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Why Should the Potential TikTok Ban Matter to Marketers?
We explore how a potential ban on the Tik Tok platform by the US government could affect the larger marketing ecosystem.
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Why US Clouds Are Creating Data Problems for Europeans
After the US Privacy Shield was struck down by Europe, the cloud looks set to be the next source of disagreement between the two countries. Here’s why.
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The Implications of the EU's Decision to Shoot Down US Privacy Shield
The decision to strike down the EU's data-sharing agreement with the U.S. has major implications for companies that use EU citizens' data. Here's why.
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GDPR, Data Privacy and What Companies Are Doing to Keep Users Safe
In this new data protection column, we look at GDPR and how companies are meeting the challenge and what lies ahead for businesses built on data.
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Crazies at the Social Media Barricades: Unintended Consequences and Next Steps
If there ever was an area in which we are experiencing the law of unintended consequences, it’s in the social media arena.
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Staring Down the Intersection of ePrivacy, GDPR and Privacy Shield
ePrivacy, GDPR and Privacy Shield work together to protect customer privacy and data but beware the dust hasn't settled and questions linger.
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The Missing Step in Reaching GDPR Compliance: Privacy Shield
Following the guidelines of the EU-U.S. Privacy Shield framework may be the most convenient way to comply with the EU's General Data Protection Regulation.
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Was Toys R Us Too Slow to the Digital Transformation Party?
Toys R Us, the iconic Wayne, NJ-based toy retailer, has filed for bankruptcy protection in the United States — and its historically lackluster attempt at digital transformation may be to blame. To understand Toys "R" Us’s current position, we have to go back to the year 2000.
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Does Brexit Muddy the Trans-Atlantic Data Protection Waters?
The EU General Data Protection Regulation (GDPR) has been years in the making.
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Europe, US Try to Rebuild Bridge Between Clouds
At long last, it appears the shadow of U.S. intelligence agencies will not be long enough to darken relations between cloud service providers and their clients on both continents.
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From Star Wars to Marketing: Challenges for Technology
Technology enriches our lives, empowers consumers and makes it possible to share knowledge on an unprecedented scale. It also raises important questions on how much more we can do and what we should do next.
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Meet, Pray, Live: Marketers Benefit from Deeper Demographic Insights
Marketers live and die by demographic data, looking at everything from gender and ethnicity to identify target markets for specific products or services. Big data — and the deluge of online information — provides more information about potential customers than ever before, including detailed statistics on everything from median income
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