Articles
Marketers who rely on TikTok to engage with new audiences could face consequences if the platform is banned.
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Sharing CMSWire’s top 10 marketing stories of 2022.
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With TikTok expected to rake in $10 billion in ad revenue in 2022, a ban would likely have a serious effect on marketers and advertisers.
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Younger generations of customers are going to TikTok for searches using videos and images, and Google is adapting.
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TikTok is a traffic cannon with a fascinating algorithm. What I’ve learned after three weeks of experimentation.
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Tick...Tick...Tick. Is time running out on your opportunity to effectively use TikTok? Not if you make wise investments.
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What's ahead for social media? Will it continue to own our brains and sway us to make purchases? Or will technology allow more freedoms?
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Marketing on TikTok is a must for brands targeting younger generations. But the video-based platform comes with some challenges you'll have to overcome.
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In April, Meta said it might post a quarterly revenue decline for the first time in its history. Next week, we’ll see the results.
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TikTok is on fire. But don't count out YouTube, ever, for gaining user attention via video.
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Hootsuite has a new TikTok integration from joining the social media company's marketing partner program.
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It’s difficult to overstate how dominant TikTok's become. Even the analysts are puzzled.
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What did you miss last week on CMSWire? Check out these highlights if you didn't get a chance to read everything.
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Enterprise 5G made news at Mobile World Congress, plus TikTok, Dubber and OpenText announce product enhancements in this week's digital workplace news.
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