Articles
CMSWire Managing Editor Dom Nicastro catches up with CMSWire Contributor Lindy Roux on the importance of taxonomies for digital experiences.
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Just like Harry Potter, marketers and content strategists need to put in some grunt work before they can do fantastic things.
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Metadata should not be treated as an afterthought or a cost to be avoided, but rather as the playbook for new opportunities.
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Solving workplace information overload is bit of a grail for organizations. Will Viva Topics break the logjam?
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“Taxonomy is probably the most commonly overlooked element of a personalization strategy,” said Lindy Roux, VP and managing director of Tendo Communications.
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If data is the language upon which our modern society is built, then metadata is the grammar, the construction of its meaning.
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There are mental maps out there in humanity. We just need to discover them.
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Microsoft's Project Cortex sounds complicated, but the foundation for all this complexity is pretty humble: metadata. Here's how and where metadata fits in.
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The best way to plan for change is to apply an effective layer of governance to your DAM and other content programs.
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DAM is more than just a parking lot where customer experience assets sit.
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Too many taxonomies are built as academic exercises. Understand the purpose they serve in search.
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AI and machine learning will not replace the need for human curated taxonomies or ontologies.
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The taxonomy provides the frame of a DAM system. Here are five signs that your taxonomy needs an update.
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Without a strong taxonomy and metadata on the back end, your intranet will only cause frustration.
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