Articles
Tag: supply chain
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How Brands Can Keep Customers Happy During Supply Chain Shortages
Supply shortage woes don't look like they're going away anytime soon. Here's what brands are doing to keep their customers satisfied.
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The Supply Chain Is Improving. Will the Economy Follow?
Inflation surged partly thanks to a broken supply chain and skyrocketing shipping costs. Are things getting back to normal?
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If Bad Customer Experience Were a Hit Country Song...
Forrester released findings from its CX Index 2022, and the news isn't all that great for CX leaders.
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5 Digital Marketing Takeaways From the 2021 Holiday Season
Many of the challenges of the 2020 holiday season repeated in 2021. Here are some lessons from both to improve future results.
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Holiday CX Lessons Learned: An Operating Guide for the Future
Holiday seasons always have backorders, bottlenecks and sold-out hot products. Yet 2021 trumped them all. Here's what we learned
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Machine Learning Trends for Marketers to Watch in 2022
Machine learning research is progressing at a startling pace, with downstream implications for marketers and businesses alike.
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Are Supply Chain Shortages Damaging Your Brand's Customer Experience?
Logistical interruptions are causing supply chain shortages across multiple industries. What can brands do to keep customers happy in these circumstances?
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It's National Black Business Month. Let's Talk Supplier Diversity
When businesses look to improve diversity and inclusion efforts, they typically focus on the recruitment process. But another area worth exploring is suppliers.
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Why Marketers Are Thinking Globally and Acting Locally
As brands look for more worldwide growth, localization of marketing campaigns as well as products is becoming more important to success.
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What Customer Experience Looks Like in the 2021 Supply Chain
A look at some of the factors supply chain experts see as critical in maintaining and building CX in the year ahead.
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Delivering Customer Experience in the Supply Chain
Supply chain management used to be all about cost control. But like many industries before it, supply chain now competes on the customer experience it delivers.
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Meet the Middle Man in the Modern Ecommerce Supply Chain: Content
Technology has opened up new ways to get a product from the manufacturer to the consumer, but that doesn’t mean it's easy.
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7 Critical Elements of a Successful Supply Chain
The most important elements of a successful supply chain according to the experts.
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Business Innovation Is Moving to the Edge
Supply chain management is taking advantage of technologies like blockchain, IoT and cloud computing to deliver new value to customers.
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