Articles
Tag: sponsored articles
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Pushing Beyond SharePoint 2013, Getting to a Human Centric Workplace [SPONSORED]
While great in concept, so far enterprise social technology hasn't really mastered the human part of the equation just yet. Fundamentally, the problem centers on an IT legacy infrastructure bound up in systems optimized for capturing and storing data.
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Is Your Website Fit or Flabby? Do the Analysis [SPONSORED]
The web provides enormous potential for companies today. Tapping into this potential is challenging for those of us who have the task of enhancing and extending our organization's online presence to accommodate major trends such as social and mobile, and to increasingly leverage customer context to deliver more intelligent experiences.
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Create Mobile Friendly Websites in Minutes with Responsive Design [SPONSORED]
The mobile web is exploding -- it's true. And the good news is that intelligently addressing the needs of your mobile visitors doesn't have to be intimidating or resource intensive. Yes, building mobile experiences is not a simple as publishing your website for a smaller screen.
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6 Pitfalls to Avoid with Your Next CMS Project [SPONSORED]
The best content management software in the world cannot save you from an implementation disaster. Successful CMS projects achieve their goals as a factor of the implementation, deployment and change management processes as much as they do by way of the quality and features of the software being deployed.
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Fight the Crisis! Share Your Knowledge! [SPONSORED]
I think a valid definition of a financial crisis is: a time where most people, governments and organizations complain about lacking money. Since 2009 there's a lot of complaining about a lack of money, so I guess we're in a financial crisis.
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How an Online Marketing Solution Aligns to the Top 3 Priorities of CMOs [SPONSORED]
CMOs and Marketing VPs are primarily focused on 3 goals: Connecting to new customers Building customer loyalty Clearly demonstrating the value of marketing These goals are not new -- the tactics used to achieve them are.
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Committing to Consistency to Help Deliver a Unified Customer Experience [SPONSORED]
Last week I sat in on a TweetJam hosted by CMSWire on the theme of Customer Experience Management. What stuck with me was the topic of customer experience consistency across multiple channels both offline and online.
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Mobile Web Use Exploding - Is Your Site Ready? [SPONSORED]
Mobile use of websites is on track to overtake conventional desktop access by the end of 2013, according to Gartner Research. Cisco's data shows rapid growth of mobile data usage, and predicts even steeper growth over 2012 and 2013.
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2012 Will Elevate the Experience in Customer Experience Management [SPONSORED]
In 2011, we saw the category of Customer Experience Management (CXM) enter the scene. No longer was the web only about information sharing; we watched it explode to include an intricate set of social connections and mobile apps.
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The Importance of Measuring Social Business to Fuel the Customer Experience [SPONSORED]
Social business is about connecting users, partners and customers through purposeful conversation and collaboration and most importantly; it’s about integrating or weaving social media into our existing business functions to help build a more collaborative infrastructure. Social Business Driving Engagement While often hard to measure, social business has productivity impacts
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