Articles
Here's tips your organization can implement to aid agents in working more efficiently this holiday season.
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A case study on how Northwestern Mutual used Sprinklr's platform to great success.
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Webex’s Lorissa Horton shares her insights on improving customer experience by offering agents more support and resources.
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Proper customer journey management is how you deliver personalized experiences at scale.
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Choosing the right CX platform and delivering personalized messages has an impressive impact on customer loyalty.
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You don’t need an army of data scientists to generate predictive models from your data to translate this intelligence into business value.
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When it comes to enterprise search, IT and business teams perceive very different use cases.
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Christoph Börner at Cyara, spoke with CMSWire about the perks of chatbot testing and customers’ pet peeves with conversational AI.
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Successful personalization at scale requires intentional planning around customer data management.
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When the unforeseen occurs, digital ad metadata tagging allows companies to pivot quickly and efficiently.
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Behind every successful brand is a successful brand story. Creating that story, however, isn’t as simple as it sounds.
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Recent HCL and CMSWire research explored best practices when choosing and implementing a new DXP.
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How to jump-start your CX strategy by personalizing interactions to delight and wow your customers.
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Arc XP’s Matt Monahan explains what goes into success with a headless CMS.
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