Articles
Social commerce has finally arrived, with U.S. consumers spending $26.97 billion on social platforms in 2020 alone. Here's what marketers should watch for.
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LinkedIn has some positive news for marketers — marketing jobs are in high demand. And here are a few specific roles that are hiring.
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Facebook's decision to create 10,000 metaverse jobs in Europe has more to it than meets the eye. Here's why.
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Facebook will retire its analytics tool June 30. Here's why marketers should view that as a good thing.
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Facebook's outage last week posed significant challenges for marketers who rely on the channel. Here are some takeaways and lessons learned.
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Uniform launches a composable DXP, NICE introduces CX interactions, and more CX and digital marketing software news.
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Twitter announced it will shut down the video streaming app Periscope in March 2021.
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It’s official. B2B marketers have made their pandemic-induced shifts to digital marketing permanent.
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As of 2021, 82% of the United States population has a social networking profile. This stat should highlight the importance of social media for marketers.
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Marketers wonder why employees won’t share their latest press release on social media. Employees wonder why they should spam their friends again.
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Digital marketing is constantly changing, but there are some foundational categories of digital marketing you need to have a strong grasp of to thrive.
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With content marketing budgets predicted to grow, marketers should watch five areas before planning their 2022 strategy.
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The cult of collecting and hoarding data in the tech industry is driven by a belief that the more data they have on you, the more they can sell stuff to you.
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While some channels like TikTok and Facebook have proven to be goldmines for B2C companies, they aren’t necessarily as fruitful for marketers in the B2B space.
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