Articles
Tag: social (page 4)
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2021 Contributors of the Year: Carter Hostelley
A profile of Leadtail CEO Carter Hostelley, one of CMSWire's top contributors of the year.
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Leveraging Marketing for Business Growth
Growth is the aspiration of nearly all companies. Shareholders look for it, CEOs hire for it, and CMOs lead efforts to make it a financial reality.
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Top Marketing Skills and Traits for 2022
What will be the marketing skills that marketing leaders prioritize in 2022? We asked some leaders that exact question.
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What Social Media Trends Will Emerge for 2022?
The rise of AR, social media platforms play catch up to TikTok and more predictions for marketers to watch on social media in the year ahead.
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The Internet Was Once Flat. No Longer
Instead of one big community, the web is a community of communities that often don’t overlap.
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Avoid These 4 Social Listening Pitfalls at All Costs
Through social listening for mentions of the brand's name, products, and services on social media, brands can better refine the customer journey.
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5 Ways China Is Trying to Unaddict Kids From Social Media
Blackout hours, educational content, time limits, and interspersed pauses. This is how China is attempting to mitigate social media addiction.
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Whatever Happened to Yammer?
You would be forgiven for thinking that Yammer had gone underground given the focus on Microsoft Teams and Viva. But Yammer is still very much in play.
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Microsoft, Facebook and the Future of the Metaverse(s)
Two main visions of the enterprise metaverse are emerging: Facebook's and Microsoft's. Here's how they compare.
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Using Social Media as an Entry Point to Marketing Attribution
Marketers understand the importance of attribution, but remain unclear where to start.
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The Case to Reform the Share Button, According to Facebook’s Own Research
New leaked document shows Facebook’s Share button spreads misinformation pervasively after two hops down the chain.
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Facebook’s Rebranding Embraces the Metaverse, But Not Everyone Is Convinced
Facebook has now been rebranded as Meta, with its CEO Mark Zuckerberg betting its future on the metaverse. But not everyone is convinced.
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How to Get Marketing Inspiration From Pinterest Trends
Pinterest has a massive user base, but what’s most interesting for marketers is what those users search for. Here's where Pinterest Trends comes in.
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Internal Communicators Debate Yammer's Post on Behalf Of
Given appropriate controls, is there still a case for post on behalf of on an enterprise social networking platform?
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