Articles
Has your brand fallen into the abyss that is Twitter? Boost your presence with a fresh social media marketing strategy.
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Metaverse-as-a-service enters the fray, LinkedIn launches a virtual platform, Miro raises $400M, OpenText integrates Documentum with Salesforce and more news.
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This article will look at the importance of a brand’s social media presence for customer experience.
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A profile of Leadtail CEO Carter Hostelley, one of CMSWire's top contributors of the year.
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Growth is the aspiration of nearly all companies. Shareholders look for it, CEOs hire for it, and CMOs lead efforts to make it a financial reality.
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What will be the marketing skills that marketing leaders prioritize in 2022? We asked some leaders that exact question.
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The rise of AR, social media platforms play catch up to TikTok and more predictions for marketers to watch on social media in the year ahead.
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Instead of one big community, the web is a community of communities that often don’t overlap.
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Through social listening for mentions of the brand's name, products, and services on social media, brands can better refine the customer journey.
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Blackout hours, educational content, time limits, and interspersed pauses. This is how China is attempting to mitigate social media addiction.
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Two main visions of the enterprise metaverse are emerging: Facebook's and Microsoft's. Here's how they compare.
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Marketers understand the importance of attribution, but remain unclear where to start.
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New leaked document shows Facebook’s Share button spreads misinformation pervasively after two hops down the chain.
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Facebook has now been rebranded as Meta, with its CEO Mark Zuckerberg betting its future on the metaverse. But not everyone is convinced.
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