Articles
There’s no one single way to create a customer journey map. See how brands are approaching journey mapping today in strategic, emotional and goal-driven ways.
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Would an AI customer service system catch the same mistake a human agent did?
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Newegg has been quick to embrace cryptocurrency in the past. On 4/20 it embraced Dogecoin as an official payment method.
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Shopping cart abandonment costs brands billions of dollars each year, and yet much of it can be avoided through better customer-centric ecommerce practices.
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Is your company fluent in your customers' online body language? It's time to learn to read the signals.
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The outlook for ecommerce is currently up in the air, industry leaders share what they’re seeing in online retail and tips for surviving the uncertainty.
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Sensory marketing is a powerful tactic that targets at least one of the five senses in order to create a meaningful response.
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We’re headed toward a holiday shopping season unlike any we’ve experienced, and we need to start thinking now about making adjustments.
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Microsoft is about to close the majority of its retail outlets. But don't wave goodbye to in-store shopping just yet. Here’s why.
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Google Shopping Actions aims to give Amazon some competition — while it shows promise, it still has a ways to go.
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Looking to kick start your eCommerce venture with WordPress? We've compiled six WordPress eCommerce Themes to help you make the best start possible.
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Customers expect consistency when they interact with your brand, whether in store or online. Here experts share tips for blending these two successfully.
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Here's why marketers need to start experimenting with virtual and augmented reality now.
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Digital, mobile and social are the pillars of retail’s future.
According to Rick Kenney, Salesforce Commerce Cloud’s Head of Consumer Insights, this past holiday shopping season demonstrated the very foundation of retail has shifted — and the traditional top shopping days have realigned in sync with new consumer behaviors.
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