Articles
Tag: sdl
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Adobe Adds Data Governance to CDP, Oracle Updates Marketing, CX Offering & More News
Adobe adds digital governance to its customer data platform (CDP). Genesys unveils multi-cloud architecture, SurveyMonkey launches partner program and more.
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SDL Updates Tridion DX, LinkedIn Overhauls Campaign Manager, More News
SDL announced a series of updates to its Tridion DX platform this week, Reltio released v. 2018.3 and more news in the digital experience space.
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Adobe in Talks to Buy Marketo, SAP Updates Marketing Cloud, Other News
Adobe and Marketo in Acquisition Talks, SAP Updates Marketing Cloud, SDL and Alibaba Cloud Partner and more CX News.
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SDL Refocuses Company With SDL Tridion DX Launch
SDL stakeholders discuss the company's vision, rebrand and digital experience platform as the company hosts its user conference this week.
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Alterian Debuts Campaign Manager 6.0 in Its First Post-SDL Release
It's go time for Denver, Colo.-based Alterian. The campaign management platform was acquired by global content management company SDL in 2012. Last year it became an independent entity once more following a management buyout. So with today's debut of its first release since the buyout — Campaign Manager 6.
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Alterian's Fate After SDL: Cast Adrift or Smooth Sailing?
Alterian is once again an independent entity. SDL acquired the marketing automation and campaign management software vendor in 2012, but released it under a management buyout in early November. As a former executive at both SDL and Alterian, people have been asking me what I think of the move (
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SDL Enhances Computer-Assisted Translation, Pins Future on Improved DX
PALO ALTO, Calif. - Taking a brand international can be tricky. Things can quickly deteriorate unless a company carefully translates the names of its products, marketing content and key materials on its website. SDL is charging into that challenge head-on through two new initiatives announced here yesterday during SDL Connect,
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SDL Reveals New Global Content Management Solutions
PALO ALTO, Calif. — The right digital experience is increasingly becoming a global one. And to achieve that, business leaders need better controls over the entire content lifecycle. SDL is rolling out its Global Digital Experience Solution, a new effort that aims to address that need.
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Digital Marketers, Knock Down Those Silos [Video]
SDL CEO Adolfo Hernandez said fragmented, siloed processes are significant barriers to digital excellence. In an interview at CMSWire's second annual DX Summit in Chicago, Hernandez said, "Today there is a group working on content sourcing. There is another group working on formatting. There's another group working on translations.
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Arjen van den Akker: Take Small, Incremental Steps to Exceptional DX
Arjen van den Akker is the product marketing director at Maidenhead, UK-based SDL, a global language and content software provider. His background includes experience in electrical and computer engineering and marketing.
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SDL Examines Language Challenges, Kaltura Reports Video Growth, More News
Nearly half of US organizations plan to move to a global content operating model within 24 months, according to a study by SDL and Forrester Consulting. The study, "Remove Translation Barriers That Obstruct Digital Experience Success,” analyzed 151 organizations across the US.
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These Agencies Excel in UX, New SDL Execs, More
Fifteen user experience agencies reign supreme, at least according to research from Washington, DC-based Clutch. By charting each firm's focus on user experience design against its ability to deliver “world-class results” for clients, Clutch identified the leaders as Slide UX, Brave UX, Every Interaction, QubStudio, Experience Dynamics,
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SDL, Blackboard Share Lessons from the Web CMS Trenches
If anyone’s been through the web content management system trenches, it’s Jon Gold. The director of web strategy and design at Blackboard was part of the team that underwent a major web CMS transition and implementation project. Washington, D.C.-based Blackboard provides technology and services to help students learn.
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SDL Translates 20B Words a Month, Adobe Releases Web App, More
Maidenhead, UK-based SDL announced this week its Machine Translation (MT) engines now translate more than 20 billion words per month. Now that's a lot of words. International companies use the language provider and its MT solution for instant communication, translating and sharing user-generated content and analyzing big data sets.
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