Articles
Brands must adapt their CX strategy to show customers gratitude and let them know that business will remain constant, even when everything else is in flux.
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It’s time for marketers to show consumers that rather than being an obstacle, AI is a touchpoint in a frictionless end-to-end experience.
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Financial services companies are usually quick to adopt new technology but one is noticeably absent: voice.
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Companies have turned to CX technology at accelerated rates during the pandemic to shorten wait times and meet customer demand.
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Three key steps you can take to future-proof your CX strategy and help your business withstand the shifting tides of customer expectations.
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The complexities of the parent-child relationship are often mirrored in relationships between companies and their customers.
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The relationship between company and customer requires ongoing effort from both parties, not just when you’re trying to seal the deal.
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It can be easy to lose steam on resolutions. Unfortunately, customer expectations don’t lose steam, which means your CX needs to be exceptional all year long.
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Throwing money at AI without thinking through a long-term plan will result in lackluster results.
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How brands talk about their customers can trickle down to how they treat them.
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As artificial intelligence (AI) becomes mainstream, the misinformation surrounding it continues to grow.
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