Articles
Tag: privacy (page 9)
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When Customers Control Their Data
Customers are gaining greater control over their data and how it can be used and businesses will need to redefine customer relationships as a result.
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5 Reasons Why Data Privacy Will Impact Your Bottom Line
Data privacy is not just ‘nice-to-have’ — it’s a key organizational necessity. Here are five reasons why it has an impact on your bottom line.
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How Algorithmic Trust Models Can Help Ensure Data Privacy
Organizations are replacing human-based trust models with algorithmic ones to ensure data privacy and security. Here's why.
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Why US Clouds Are Creating Data Problems for Europeans
After the US Privacy Shield was struck down by Europe, the cloud looks set to be the next source of disagreement between the two countries. Here’s why.
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Is the Cookie Crumbling?
We’ve asked marketing leaders what contextual marketing is, if it’s set to replace third-party cookies, and whether brands should get started.
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Are Most Data Flows Out of Europe Now Illegal?
American businesses are facing another data privacy headache: the Court of Justice of the European Union invalidated the EU-US Privacy Shield framework.
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How Organizations Can Manage the Confusion After US Privacy Shield Fails
Companies are already looking at other mechanisms to transfer data to the U.S. Those that fail to protect data face stiff penalties.
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Facebook Challenges Anti-Trust Regulators, Google Faces Aussie Courts Over Privacy & More News
This month in the data privacy space, Facebook is challenging EU anti-trust regulators, while Australia is taking Google to court over data usage and more news.
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Enterprise Data Strategies in the Aftermath of the US Privacy Shield Defeat
With the U.S. Privacy Shield now in tatters, organizations need to re-assess how to keep customer data private. Here are the obstacles and some solutions.
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The Implications of the EU's Decision to Shoot Down US Privacy Shield
The decision to strike down the EU's data-sharing agreement with the U.S. has major implications for companies that use EU citizens' data. Here's why.
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Why Marketers Should Embrace Consumer Privacy Regulations
We are on the verge of witnessing a revolution in how customer data is managed.
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Facebook Files Against Scrapers, California Set to Extend Digital Privacy and More News
In this month’s digital privacy roundup we take a look at recent moves to legislate for digital privacy including the upcoming California Privacy Rights Act.
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2 Years Later: How Has GDPR Affected Your Marketing?
Marketers discuss the impact of GDPR on their marketing programs as the regulation's second anniversary passed this week.
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Employee Data Surge Means Increased Privacy Risks
Forrester reports employee data is rising, leading to greater risks. Here's what you can do about it.
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