Articles
Tag: personalization
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Personalization and Segmentation: How They're Different and Why It Matters
You can use personalization and segmentation simultaneously, and you probably should.
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3 Customer Personalization Paths for Brand Growth
There are many ways to get to the personalization promise land. Here are three paths to consider.
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The State of Digital Customer Experience: Where We're Headed
The days of depending on opaque data sources and marketing to individuals without their consent is no longer accepted.
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5 Retail Hyper-Personalization Strategies for the Holidays
Hone your hyper-personalization push before the holiday shopping season to spur sales and enhance customer experience.
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Taking Hyper-Personalization to the Next Level
Hyper-personalization can allow brands to meaningfully engage customers resulting in appealing marketing, customer satisfaction and business upticks.
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Edge Computing Is the Road to Customer Experience Nirvana
As devices create massive volumes of data, edge computing will allow brands to react to customer engagement at lightning speed.
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4 Ways to Boost Hyper-Personalization for Financial Services
Some financial services firms are behind on shifting to the new digital landscape. Here’s why and how they should accelerate their evolution.
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AI Is the Coming Revolution for Digital Marketing
A wave of new AI technologies will revamp marketing strategies, generating gobs of particulars about consumers.
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Scenes From an Italian Restaurant: Great Customer Experience, Personalized Touch
Great CX comes from unexpected personalization and human connection. Ready to take on these CX lessons over pasta and bread?
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4 Ways Brands Are Boosting Customer Loyalty
Nothing is better for a business than loyal customers. But how do you go about building that loyalty?
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How Personalized Customer Experience Delivers Brand Loyalty
Delivering tailored and contextual experiences throughout the customer journey is a strategic imperative for business leaders.
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The Most Important Components of the Customer Experience
Brands that want to tap into customer demands for great experiences need to focus on three very important elements.
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Real-Time AI: A Necessity for Great Customer Experiences
As artificial intelligence continues to grow more powerful, its role in customer experience grows too.
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6 Best Practices That Will Improve Your Digital Marketing Strategy
It doesn’t matter how great your product or service is, if you can’t market to the right people, nobody will use it, making a solid marketing strategy a must.
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