Articles
What's your CX budget priority for next year?
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While most companies say excellent customer engagement is crucial for success, only a small fraction say they have it. Here are four strategies to get there.
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Everything you need to know about customer experience journey mapping: best practices, expert tips and a step-by-step guide.
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As devices create massive volumes of data, edge computing will allow brands to react to customer engagement at lightning speed.
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Brands have to know who their core customers are and understand which generations gravitate to which platforms.
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Gone are the days when a simple survey could tell you everything you need to know about your customer experience. Take a look at the future of CX analytics.
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Today’s customers want to be satisfied, that’s true. But there’s something else they crave even more: emotional connection.
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The post-COVID world has led to a lot of confusion surrounding physical and digital sales. How can brands make the most out of these changes and challenges?
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Brands that want to tap into customer demands for great experiences need to focus on three very important elements.
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What’s the best approach to a successful martech stack: separate vendors or an all-in-one solution?
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It doesn’t matter how great your product or service is, if you can’t market to the right people, nobody will use it, making a solid marketing strategy a must.
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Customer expectations are constantly shifting. Discover what today’s consumers want and how you can give it to them.
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It’s been a rough few years for retailers. But despite the ongoing challenges, some brands have found ways to thrive.
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Connected marketing allows customer-centric companies to meet their audiences wherever they are.
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