Articles
Tag: mparticle
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Audience Journeys from mParticle Aims to Personalize Customer Experience
Marketers may use mParticle's new Journey Builder to create audience sequences that change throughout the lifecycle.
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MParticle Acquires Indicative, Conductor Hires New CFO and More CX News
This week's CX and marketing Newsbyte contains an acquisition from CDP vendor, Mparticle, a new CFO at Conductor and more news.
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MParticle Releases Data-Privacy Feature, Validity Partners With Adobe & More CX News
MParticle provides update to help compliance with privacy data laws, Validity partners with Adobe, and more CX and digital marketing software news.
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Data Infrastructure Company, mParticle Receives $150 Million in Series E Funding
This week, new investments led by Permira, will help customer data infrastructure company, mParticle, drive continued growth.
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ZoomInfo Acquires Chorus.ai, Amperity CDP Raises $100M & More CX News
ZoomInfo acquires Chorus.ai, Amperity CDP raises $100M, CSG acquires Kitewheel & more customer experience and marketing news.
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Optimizely Acquires CDP Zaius, Acquia Updates Open DXP and More DCX News
Optimizely has acquired a CDP, and Acquia updates its DXP, plus more digital marketing and customer experience software news.
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4 CDP Case Studies: Openprise, Tealium, Segment, mParticle
How are businesses using customer data platforms? We caught up with four CDP providers to understand how their CDP is used in the real world.
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