Articles
Tag: mobilecxm
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How to Optimize Mobile for Holiday Purchases [Infographic]
Only nineteen more days until Cyber Monday — the day when customers, hungover from Thanksgiving meals and recovering from Black Friday brawls, go online to finish (or for some, start) their holiday shopping. Each year the competition to offer the best prices gets tougher.
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The Sound of Illiri Connects the Mobile Experience
While mobile devices can facilitate engagement on the go, connecting mobile devices together is usually left to connecting via a hotspot or bumping phones together. But being that we’re mobile, what if we could establish instant, secure connections between devices even when we're not near each other? Enter Illiri.
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Interview: Mobile Posse's Greg Wester, Jon Jackson on the New Mobile Home Screen
In today's digitally connected world information is constantly being updated, so there's always a market for products that can manage this influx of news and activity. As more people use mobile devices there needs to be a way to manage information that doesn't involve downloading a variety of apps or
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This Week: 4 Challenges for Mobile Customer Experience + Why Big Data Projects Fail
Mobile Customer Experience Mobile customer experience is a high priority, but many organizations are struggling. Here are 4 reasons your mobile channel might be off track and what you can do about it. Social Business Transformation Well into 2013, a new report shows that organizations are still slow to adopt social business tools. But we believe the social business transformation will happen. Why Big Data Projects Fail Big
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Econsultancy Report: How to Optimize for Mobile Customer Experience
What do mobile consumers want? The not-so-basic answer to that basic question is the subject of a new report from digital marketing/ecommerce publisher/event producer Econsultancy. The report, “Mobile Experience Trends Briefing,” is subtitled “Key takeaways from Digital Cream London, 2013” and was conducted in association with IBM Tealeaf,
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[Infographic] Customer Experience Management in 2012
In 2012, the focus on customer experience was all about delivering a great experience across platforms, channels and touch points. Leveraging key user data is integral, but so is delivering key messages and opportunities back to the user. Delivering CXM Back in the beginning of the year, we declared digital marketing analytics as the future of customer experience.
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Sneak Peak Into New UserVoice Integration with Crittercism for Mobile App Support
Customer service software developer UserVoice revealed today a new integration with Crittercism, a platform that helps developers monitor mobile app performance. UserVoice first launched their help desk ticketing solution for iOS in November. The system enables mobile app developers to efficiently traffic and respond to customer issues in real time.
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Mobile - The New Normal #gilbane2012
Mobile technology is evolving from a niche consumer engagement channel to the primary means customers utilize the Internet, according to Ian Truscott, VP of Marketing at SDL.
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React, Adapt and Monetize Complex Customer Relationships
What is the ROI of social customer relationship management? Increased customer engagement? Message amplification? Traffic referrals? While there is no one indicator for success, many would argue that converting prospectives into customers is key. In order to monetize the customer experience, businesses must cultivate and leverage customer relationships.
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Build Customizable Mobile Websites on Salesforce Using Trilibis SmartPath #Dreamforce
Today, Trilibis releases a new mobile development platform, integrated with Salesforce, and ready for the enterprise. As the mobile web becomes more integrated into the user experience, the question is no longer who needs a mobile site but rather, how do you create a mobile web experience ? One company
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ForeSee Study Ranks Retail Mobile Experiences, No Surprises on the Best
Retail mobile experiences are rated in a ForSee Study. Bet you don't know who made the top of the list. Okay, maybe you do. According to the Mobile Satisfaction Index: Retail Edition, released Thursday by customer experience analysis firm ForeSee, Net retailer Amazon took top place for customer satisfaction
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Adobe 2012 Mobile Survey Highlights the Rise of Mobile and the Demise of the User Experience
Results from Adobe’s recent 2012 Mobile Consumer Survey show that consumers are using their smartphones and tablet devices to connect with brands in a variety of ways. However, many companies aren’t yet providing optimized experiences that leverage these different devices.
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Magnolia 5.0 To Offer Customized Mobile Content with Task-Focused Apps
Vendors are always a little bit reluctant to give too much away about up coming releases, especially when that release is to be the cornerstone of its annual get together. Magnolia is no different.
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IBM's State of Marketing 2012: Why Marketing and IT Must Align
We saw earlier on in the IBM State of Marketing report 2012 from IBM that one of the big challenges facing marketing departments is integrating channels, with mobile and social being particularly problematic.
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