Articles
Tag: media (page 2)
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CMSWire Reporter Michelle Hawley's Top 5 Favorite Articles of 2022
2022 was a big year, with the metaverse, Twitter-alternative hopefuls and personalized marketing gone wrong. Here are Michelle Hawley's personal favorites.
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3 Free Certifications That Help Social Media Marketers Earn a Better Salary
If earning a certification as a social media marketer could bump your annual salary up $20,000, you’d probably consider it.
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Changing Social Media ‘Likes’ as Mental Health Safety Changes
‘Likes’ are still welcomed, but social media platforms now realize that ‘likes’ must be reimagined with mental health concerns in mind.
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Is It the 11th Hour for TikTok?
With TikTok expected to rake in $10 billion in ad revenue in 2022, a ban would likely have a serious effect on marketers and advertisers.
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So Far, Marketers Won't Buzz to Hive Social as Twitter Alternative
With an ad free platform and a ban on certain commercial content, is the latest Twitter alternative, Hive Social, a marketing buzzkill?
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What Is Hive Social, the Latest Twitter Alternative Gaining Steam?
Yes, another Twitter alternative. Is this one worth the hype? Learn all about Hive Social, if it's safe to use and how it compares to Mastodon and Twitter.
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Amid Controversy, Will Marketers Change Their Influencer Game?
With a spate of backlash against certain celebrity social media influencers, what can marketers learn about influencer-branding?
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What You Need to Know About Reddit Marketing
Reddit is unlike any of the other popular social media platforms, and marketing on Reddit must be approached with that in mind.
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TikTok Searches Are Changing Google Search, Attracting New Generations of Users
Younger generations of customers are going to TikTok for searches using videos and images, and Google is adapting.
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How to Pick a Mastodon Server
Mastodon has a learning curve compared to other social media. To sign up, you have to pick a server. Learn what servers are and how you can pick the best one.
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Message to Marketers: Twitter Might Make It (Emphasis on 'Might')
We don’t know what’s next with Twitter. We do know marketers should not abandon the platform — yet.
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LinkedIn Heats up Three-Way Competition for Audio
LinkedIn launches Audio Events feature and brings social audio to the B2B customer experience.
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Twitter’s Turbulent Year, as Seen Through One Fired Employee’s Cartoons
Manu Cornet drew his way through a tumultuous year at Twitter. His cartoons depict the experience as no other medium can.
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Twitter vs. Mastodon: The Marketing Reality
Will Mastodon provide safe harbor for marketers amid a growing Twitter exodus?
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