Articles
Predicting what will happen in 2021 seems to be a fool’s errand given that the pandemic is still raging ... but I’m going to give it a shot.
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We’ve seen the trend toward digital and omnichannel shopping grow steadily over the past several years, but COVID-19 has greatly accelerated this evolution.
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How can brands provide experiences that meet the needs of customers during this stressful time?
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As brands around the world moved to a fully remote workforce, they discovered four points of failure, all of which impact the digital experience for employees.
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Customer experiences are clearly trending up in both the pace of evolution and the importance being placed on them at the business level.
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Even prior to the COVID-19 outbreak, voice experiences were well on their way to becoming the next big customer engagement platform.
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Building an effective customer experience practice is clearly important. But doing so requires a holistic approach.
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While it’s great to see more and more brands adopting omnichannel initiatives, they come with their fair share of challenges.
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Global Accessibility Awareness Day is more important than ever as coronavirus has forced people to isolate and rely on digital interactions to accomplish tasks.
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Remote UX research methodologies clearly offer value in our current times of confinement, but their value will be seen long after.
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Intelligent applications can provide enterprises with unprecedented levels of productivity and efficiency, as long as the data feeding the app is clean.
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When you put time and effort into defining the right metrics and planning your measurement strategy, VoC can have a positive impact on your bottom line.
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Companies with low digital IQ scores are more likely to be among those failing at digital transformation.
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Inge De Bleecker, a CMSWire contributors of the year, discusses the growing importance of inclusive design, the endless opportunities to learn and more.
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