Articles
Google has more rights to the personal content users share than most people may have realized. In its recently updated terms of service, the company acknowledges that it not only scans email, but retains the right to use personal content for marketing and internal development purposes.
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Cirrus Insight is putting a lot of stock into making the Gmail experience better for marketers and salespeople. Last fall, the CRM app developer out of Laguna Hills, Calif., united Salesforce and Gmail on mobile devices. Then in February it added marketing automation capabilities via Pardot and Hubspot. Its
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For marketers, it boils down to this: Do you make it hard or easy to find your unsubscribe feature in your email marketing campaigns? Google made the decision for you with Gmail : It's easy. It's right at the top now.
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Google rolled out a new feature last week that made it easier for Gmail users to unsubscribe from marketing email lists. Going forward, emails identified as “marketing” in nature will contain a prominent unsubscribe link in the header.
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Google loves to tweak Gmail — and complicate life for marketers. First it introduced that love-to-hate-it tabbed interface and then it opened images by default. Marketers, who have long been able to track email opens using images, lost a key tracking mechanism.
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More than a few pairs of eyes are on Cirrus Insight, the Laguna Hills, Calif., CRM app developer that integrates Salesforce with Gmail. Nearly 7,300 pairs of eyes, to be precise.
We know. Our last two pieces on the 13-employee provider -- our Nov. 26 piece, Cirrus Insight to Unite Salesforce, Gmail on Mobile Devices and our Cirrus Insight Brings Pardot, Hubspot Marketing Automation to Gmail piece on
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Cirrus Insight claimed it broke the mold in 2011 when it integrated Salesforce with Gmail. Last fall, Cirrus, which had been working on a mobile app to bring Salesforce features to the smartphones and tablets of Gmail users, announced integration with Conga, a popular Salesforce document builder.
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Google has gone nuclear on email marketers in 2013. In May, it shuffled promotional emails into a separate tab in Gmail inboxes. Now it has now taken away a key tracking mechanism marketers have traditionally leaned on.
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Email isn't going away, no matter how hard we try. So instead of fighting it, I've decided to simplify it. Here are five apps I've tried to tame the email beast. Unroll.me Unroll.
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Boasting claims of improved productivity and communications, Microsoft is offering a new Outlook.com tool to help small business users switch from Gmail. Microsoft might also want to offer a similar feature for Yahoo Mail customers after recent problems that just seem to be growing worse.
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Before Salesforce launched Salesforce1 to help companies build mobile sales apps, there was a startup called Cirrus Insight. It began working on a mobile app to bring Salesforce features to the smartphones and tablets of Gmail users.
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Recent Chromebooks have been high-end affairs to attract the technorati, but HP's latest offering is firmly at the budget, experimental or student crowd with a modest specification and fun looks for under $280.
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Google was still apologising for Monday's Gmail outage, when Google+ Hangout and Talk users began reporting issues with messages intended for one person going to multiple parties.
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Google seems to finally be getting up to speed with its iOS email app, with each update since the 2.00 relaunch adding valuable features. The latest 2.40 tweak adds direct links to other Google apps, and improves the attachments experience.
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