Articles
Tag: forrester
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Where Does Location Tech Fit in CX Roadmap?
Can location tech carve a path to great digital customer experiences?
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Time for Metaverse Customer Experiences? NFL Says 'Yes'
The actuality of the metaverse may be a few years away in some estimates, but that's not the case for the NFL.
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Heard in Nashville: Customer Experience, Employee Experience, Everything in Between
CMSWire Managing Editor Dom Nicastro has the customer experience tales from Nashville this week at Forrester's CX North America conference.
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Providing Customer Experience In Times of Crisis — Again
Forrester kicked off its CX North America conference this week with a keynote message that reports many challenges for CX leaders.
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If Bad Customer Experience Were a Hit Country Song...
Forrester released findings from its CX Index 2022, and the news isn't all that great for CX leaders.
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How to Personalize Your CXM Strategy
Today's consumers expect a personalized experience — but they're tired of the same boring techniques. Learn how to innovate your CXM approach.
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What Marketers Need for the Digital Experience Platforms Multivendor Reality
Forrester has released its Digital Experience Platform (DXP) Wave, and according to their recent research, extensibility and interoperability remain paramount.
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Why Moving to the Cloud Doesn't Mean Dumping Your Legacy Technology
Moving your technology to the cloud doesn't mean dumping your legacy tech. Here's why.
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Invoca Acquires DialogTech, Contentsquare Raises $500M & More CX News
In this week's CX Newsbyte there are acquisitions, increasing brand evaluations, AI and sentiment analytics news and more from the world of CX and marketing.
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Ready for Yet Another Label for Content Management Software? Meet Agile CMS
Forrester debuted a new report, its Agile CMS Wave, replacing the Web Content Management Wave. We cut through the hype to uncover what you need to know.
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5 Things To Consider When Selecting a Video Content Management System
Is your video strategy chaotic? A video content management system can help. Join us as we explore the capabilities, features and selection process for a VCM.
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Customers Expect Convenience and Safety: Will Brands Deliver?
The best way to meet customer expectations is to listen to them and understand what they are expecting, now and in the future.
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The Corporate Intranet Is Key to the Digital Workplace. Really.
The days of the clunky static intranet are over. Today’s cloud-based platforms are agile, responsive and dynamic.
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Slack Connect Opens Chat to External Companies, Intranets Back in Vogue, More News
In this week’s digital workplace roundup Slack takes a step closer to eliminating email, while Forrester research shows intranets are back in fashion.
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