Articles
Tag: elliot sedegah
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CMSWire's Top 10 Hits of 2014: Digital Asset Management
If you chose a theme song for Digital Asset Management (DAM) technologies in the past year, it might be "Ball of Confusion.
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Let DAM Do the Dirty Work
1. 'Start with the customer experience and work back toward the technology' —Steve Jobs Think of an amazing dining experience. In a restaurant, the waiter is in the best position to interact and understand what experience would most delight the customer.
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2 Final World Cup Lessons in Marketing Agility
Every four years, the world watches in anticipation to see who will rise victorious in the World Cup. Here in the US, we’ve spent the past month pretending our best to be avid soccer or futbol fans.
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3 Brand Asset Secrets from HBO's Game of Thrones
The dragons are chained, The Hound is dying, Jon Snow is back in Castle Black and Tyrion Lannister is on a ship to parts unknown. If you watch the hit HBO series Game of Thrones, then you understand. Last Sunday's season four finale was watched by 7.1 million viewers — and
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DAM's New Role: Enabling Engaging Web Experiences
Digital Asset Management (DAM ) platforms are playing a critical role in marketing departments. Since more companies have turned to the Web as the primary marketing channel to accelerate revenue and build brands, managing a growing mountain of digital assets has become a challenge.
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