Articles
Tag: digital (page 7)
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CMSWire Reporter Jennifer Torres' Top 5 Favorite Articles of 2022
CMSWire Reporter Jennifer Torres shares her favorite stories of the year with her top five articles of 2022.
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2022 CMSWire Contributors of the Year: Kathleen Schaub
A profile of writer and strategist for marketing management and organizations Kathleen Schaub — one of CMSWire's top contributors of 2022.
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CMSWire's Top 20 Most Popular Articles of 2022
Checking out the Top 20 most popular articles on CMSWire from 2022.
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Are You Measuring Your Martech Correctly? Really?
The goal of composable digital experience platforms (DXPs) is to unify the customer and employee digital technology experiences that lead to impact.
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Drupal Launches Drupal 10, Integrate Partners With 6sense, More News
Drupal releases latest software upgrade, Integrate and 6sense partner up, Qualtrics announces XM platform innovations, more CX news.
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Brands Can Learn From Elon Musk’s ‘Employee-Generated Content’
Musk produces the most valuable EGC of anyone on the internet. What can brands and marketers learn from his strategy?
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AWS re:Invent 2022: The Vast Frontier of Data Is Driving Next Generation Experiences
What’s most interesting about this year’s AWS re:Invent is the sheer vastness of the platform and capabilities.
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The Marketing Value of Authentic Celebrity Brand Partnerships
Much has changed in the 140 years since the first celebrity-brand partnership, however, much has stayed the same.
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Message to Marketers: Stop Saying ‘Do More With Less’
Forget "do more with less." It no longer works. Instead, get going on better ways to manage during these times of economic uncertainty.
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3 Customer Experience Detours That Led to Success
Marketing and CX mistakes are bound to happen. Recognizing them and reacting quickly to correct them is the key to minimizing their impact.
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Why Google Missed the ChatGPT Boat
The tech giant believes the future of search is conversational. How did it let OpenAI’s ChatGPT take the lead?
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5 Digital Customer Experience Trends for 2023
What's going to drive the digital customer experience conversation in 2023? Probably more of the same from 2022.
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CX Decoded Podcast: Inside the CMSWire State of Digital Customer Experience Report
CMSWire catches up with Sarah Kimmel, VP of research at Simpler Media Group, on the CMSWire State of Digital Customer Experience Report.
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Data Governance for Dummies
Data governance is a tough topic, one Jonathan Reichental tackles in his new book in an extremely approachable manner.
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