Articles
Tag: digital asset management (page 3)
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What Does DAM Do?
DAM will not solve all your problems, but it will serve as the foundation for all your solutions.
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3 Ways AI Helps Content Teams Work Faster, Smarter, Better
Where can you apply AI and machine learning to your own content solutions, including DAM, so you can work faster, smarter and better?
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What to Look For in Your Next DAM
Is the digital asset management market split? We dig into some of the key developments in the market along with things to consider before making a change.
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AI-Generated Metadata Isn't Working: Here's How DAM Vendors Might Fix It
The current artificial intelligence image recognition tools used in DAM systems are comparable to a pair of eyes disconnected from the brain.
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The Uncomfortable Truth About DAM
Any successful DAM implementation requires more than just new technology; it requires a foundation for digital strategy.
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DAM – and Metadata – Are Your First Defense Against Lost Opportunities
Make metadata meaningful to you, your users and your organization by managing it well.
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Why Would Anyone Believe Your Brand?
Normally, marketers aren’t incentivized to think in terms of fact and falsehood, truth and mistruth, conviction and skepticism. That should change.
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Is DAM Right for Me? 5 Questions to Ask
On its surface, DAM has many similar content management features as solutions like web CMS, cross-channel campaign management and more.
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The Newfound Power of DAM
DAM must be seen as more than just DAM: it is a critical component of the marketing technology system.
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Metadata Makes the DAM
Metadata is the key that unlocks the commercial potential of information, data, and intellectual or creative assets.
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Is Your Rich Media Strategy Up-to-Date or Stuck in the Past?
A rich media strategy is fundamental to success, and should be refreshed for every campaign or major brand direction change.
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What’s Your DAM Relationship Status?
DAM is by nature a complex relationship when you consider all of the inputs, connecting points and human element involved.
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Digital Asset Management Sparks Joy
Tidying up is the best preventative measure for information overload and content disorganization.
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9 Voice Datasets You Should Know About
Need to train your machine learning algorithms? Well, robust voice datasets are few and far between but here are nine that may fit your needs.
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