Articles
Tag: digital asset management
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Why Personalized Experiences Need a DAM at the Core
DAM is a big part of the martech conversation right now. And with good reason.
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Data at Work: Metadata Matters
Why does metadata matter? Because we interact with it each and every day. And we need a solid asset-management foundation across our orgs.
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CMSWire Contributor Q&A With John Horodyski: Why Metadata, Language Matter
CMSWire Managing Editor Dom Nicastro catches up with CMSWire Contributor John Horodyski on the importance of being mindful of human language.
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European Companies FotoWare, Picturepark Combine DAM Forces
FotoWare, an Oslo, Norway-based Digital Asset Management (DAM) solution provider, has acquired DAM vendor Picturepark.
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NFTs and the Metaverse Are So Meta
“Meta” is what it is all about. Meta this, and meta that. But brands won't survive in the metaverse without metadata.
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Structured Content Management Is a Marketer's Best Friend
Marketers need to create experiences that seamlessly reflect a consumer's interactions across all channels.
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Why Modern Marketing Teams Should Consider Going Headless
It has become even more apparent that headless is more than tech vendor jargon.
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Simon Data and Snowflake Join Forces to Make Customer Data Marketable
Simon Data and Snowflake partner up to offer an all-in-one data insights platform. Enterprise brands, like JetBlue and Vimeo, have already taken notice.
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Why Metadata Matters for Kyiv
As the world is focused on the current situation in Ukraine, the capital city of Kyiv is currently amid a metadata identity relevance conundrum.
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Bynder Acquires Content Operations Platform GatherContent
DAM platform Bynder officially moves into the content management space with their acquisition of GatherContent.
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Reputation Raises $150M, Twilio Partnership Boosts Cloud Contact Centers & More News
Reputation experience management software provider reputation raised $150 million, Canto announced DAM software updates and more news from customer experience.
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PhotoShelter Acquires Third Light, Movable Ink Partners with Stensul and More News
PhotoShelter acquires UK-based Third Light to strengthen digital asset management capabilities, leading the CX and marketing weekly news column.
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ICYMI: Taking Marketing Personalization to Next Level, Rising CX Expectations
Missed something on CMSWire.com? No worries we'll catch you up!
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Build Your Martech Stack on a DAM Foundation
Martech does not work unless the various products and systems are able to “talk” to one another or have some level of automation and process design enablement.
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