Articles
Why a more modular approach to first-party data benefits marketing and data teams alike.
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What questions should content managers consider when deciding if data lakes are the right option for their organization?
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Sometimes you don't have the data to answer a specific business question. Here are a few ways to work around the problem.
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We asked experts to help us shed light on the differences between a data lake and a data warehouse and what that means for your organization.
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Oracle CTO Larry Ellison was in his element as he delivered the keynote address at his company's annual user conference Oracle Open World.
The crowd of 60,000 who descended on San Francisco this week arrived eager to learn about the new innovations the Redwood City, Calif.
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Without the right processes and tools, it’s easy for a digital analyst to spend more time pulling and organizing data than reporting their findings and delivering meaningful analyses.
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Between the massive volumes of data, new storage platforms, and latest processing and analysis methods, IT’s scope of responsibility has expanded dramatically.
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Hadoop watchers, take a step back in time to October 2013. The place is the Grand Ball Room of the New York Hilton, the event is Hadoop World. Cloudera co-founder Mike Olson stands at the front of the stage. He is about to say something remarkable, even game-changing ...
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IBM claims it's ushering in a new era of analytic creativity in the enterprise — one that lets analysts ask bigger and more complex questions and get answers gleaned from larger quantities of data back in a flash.
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