Articles
Your ability to listen to the voice of your customer relies on an effective balance of both transactional and relationship surveys.
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What makes your audience tick — what compels them to purchase your product, schedule an appointment, request a quote, click “share” or fill out a form?
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You may be producing content at scale, but how much of it resonates with your audience?
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Poorly-designed surveys waste everyone’s time. Here are some common survey problems and ways to get the most out of your next.
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Effective customer surveys share some common traits: they're clear, concise, focussed and more.
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If your survey talk to my needs rather than your needs, I might just respond ....
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