Articles
The knowledge management infrastructure used by businesses needs to be omnichannel, but far too often, it still isn’t.
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A gulf is opening between customer service leaders and laggards, and the pandemic is widening that gap.
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Self-service, much like collaboration and other centers of activity, depends on well-managed and accessible information.
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Millennial has become less a generation and more a mindset, meaning marketers need to change how they reach today’s hyper-connected digital consumers.
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Turns out, if you approach an IVR or a chatbot system project as you would onboarding a new hire, the benefits are even greater.
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In the digital age, customers will do just about anything to avoid interacting with a live person unnecessarily, especially beyond the purchasing process.
Eighty percent of the buyer’s journey is conducted online through self-education, and Forrester reports a clear preference for digital channels as people turn to web or mobile
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