Articles
Tag: customer relationship management (page 8)
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Insightly CRM Review: Affordable, Feature-Packed Value for SMBs
If you’re thinking about getting a CRM to manage your client data and lifecycles, you aren’t the only one. Studies have shown that CRM applications can increase revenue by 41 percent per salesperson, drive lead conversion rates to improve over 300 percent, and decrease sales and marketing costs by
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Save Your Sales Job From Extinction with These Skills
The threat of extinction has loomed over the salesperson for a long time.
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CRM's Evolution: Mobile is Just the Beginning
A mobile, dispersed, on-the-go workforce has forced an issue for companies of all shapes and sizes: the need for mobile customer relationship management (CRM).
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Customer Expectations vs. Customer Service: A Grand Canyon-Sized Gap
“Why is customer service still so awful?" Most people have asked themselves that question at one time or another.
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AI Gone Wild, Real-Time Data Comes to CRM and More to Expect in 2017
It’s that time of year again, when organizations do a little soul searching on all that went right and wrong with their customer engagement strategies over the last 12 months.
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Keep Customer Relationships Alive Post-Purchase
Marketers: ever wonder what the best course of action is after your customer makes the first purchase? That crucial moment in the relationship between brand and customer — the stage after purchase — is where the real work comes in to nurture the relationship.
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Microsoft Takes a Swipe at Salesforce with Dynamics 365 Release
Two weeks after Microsoft unveiled Dynamics 365, the Redmond-Wash.-based giant made good on its promised release date yesterday. Along with the general availability of the solution came some answers to questions that the October announcement raised.
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Versium-Microsoft Partnership Brings Automated Predictive Targeting to Dynamics 365
Redmond, Wash-based Versium, a data technology company, adding its automated predictive analytics solution to Microsoft Dynamics 365 for Sales.
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Customer Experience Is a Year-Round Effort
Last week, companies around the world celebrated CX Day and Customer Service Week — two celebrations that focus on the importance of the customer experience. Without a doubt, this is a cause worthy of celebration.
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3 Ways to Close Gaps in the Customer Journey
Today’s customers rule their shopping experience. They research, browse, compare and purchase at any given moment and from every kind of device. This always-available digital connection has caused consumers to expect personalized experiences delivered by brands that understand their unique wants and needs — quite the customer mandate.
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Salesforce COO Keith Block Has SAP On the Brain Again
Editor's note: We have updated this story with comments from SAP CEO Bill McDermott, who spoke Wednesday afternoon at the Citi 2016 Global Technology Conference. Salesforce President and COO Keith Block tried to convince investors the software company’s soft US sales is a minor blip in an otherwise record second
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5 Ways to Build Beautiful Customer Relationships
Technology has become a permanent fixture in our lives but using it to create a relationship that works for both sides takes care and consideration. How can you transform a budding attraction into a fully formed customer journey? Here are five key principles for building and deepening lasting customer relationships:
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Zoho CRM Upgrade Digs Deep with Multiple Releases
Zoho announced a major update to its platform last week, including the release of multiple tools aimed at helping salespeople at every step of the sales cycle. The company announced the upgrades over a series of four announcements.
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5 Enterprise Sales Processes Small Businesses Can Easily Adopt
Technology keeps evolving to better serve today's digital workforces and the processes they use day-to-day. And that has leveled the playing field for small businesses, who now have more options to compete against large enterprises. Thanks to a highly competitive enterprise software market, small businesses can take advantage of enterprise-level offerings at prices they can afford.
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