Articles
Tag: customer engagement (page 8)
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Creating a Consumer Engagement Platform for Health Information
Consider for a moment that you are a health care provider. For every patient you see, you hear “I read on the Internet that ...
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Mobile CXM: Living in an App Nation on Our Mobile Planet [Infographic]
We are definitely living in a mobile world. Two reports this week highlight the way we’re using our mobile devices, the mobile web and the apps we’re downloading. Smartphones Taking Lead According to a recent report by Nielsen Media, one in two mobile subscribers has a smartphone.
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3 Keys to Influence Understanding and Leveraging Social Capital
Not all brand influencers are created equal, say the folks at Awareness, a social marketing software provider in its recent report 3 Keys to Influence: Understanding and Leveraging Influence. Most companies can use the report to guide them through the sticky maze of online social influencers and learn how
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Google+ Brand Pages Continue to Show Growth, Increased Engagement
Just when you thought it was safe to write Google+ off, it rears its head once again to convince you that it’s still alive and thriving.
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Friday Hookups: Is Your Customer Relationship in Danger?
This Friday, we offer up a little relationship advice. With spring in full swing, love is in the air and we’re all feeling a little flirty and looking to spice up our daily routines with more passion.
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SundaySky Introduces the Next Generation of Online Video
When you think of online video, chances are you’re probably still stuck in the land of web 2.0. Videos, no matter how entertaining, are still static.
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Sentiment Analysis Symposium: An Exploration of Sentiment, Subjectivity and Sense
What once seemed like a novelty is now commonplace among the many social business solutions employed by companies big and small. Thanks to the analytics vision of Seth Grimes, many of the early developments of sentiment analysis found their voice at his Sentiment Analysis Symposiums.
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DAM Lowdown: Social Media Strategy, Webinar Series, Open Source DAM Solution
This week we look at why DAM started, its role in social media strategy, what you should know before starting a DAM initiative and benefits of DAM software. Why DAM Started In Digital Asset Management: Let's Not Forget Why it Started, author James Freeman-Gray says, "DAM is one of
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Debunking Myths About Facebook Timeline Engagement
When it comes to Facebook fan engagement and the new Timeline for pages, there are two groups. One is armed with anecdotal case studies that show how the new design affects fan engagement rate positively.
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Improve Fan Engagement With Facebook Timeline for Brand Pages
Is your company ready for Facebook Timeline for brand pages? Today’s the day when, ready or not, your company page will switch over to the new page layout.
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Tealeaf CX Mobile Brings Customer Experience, Usability to Mobile
In July 2011, Tealeaf reported that after surveying more than 120 attendees of Forrester’s Customer Experience Forum, 84% felt that putting a mobile customer experience strategy in place is just as or more important than customer experience for fixed websites.
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Forget Everything You Know About Measuring Digital Influence
A recent study by Brian Solis and the Altimeter Group has challenged what we think we know about social influence, how it’s created and what it means. Measuring The Poetry of Words The Rise of Digital Influence, which surveyed and examined a variety of vendors and brands about their
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Getting Your Employee to Care About Customer Experience
As we closely examine the role of customer experience management within the enterprise, the focus has been on developing a collaborative infrastructure that allows customers and employees to glean information from each other.
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Mediaspectrum Targets Mobile Marketing With Precision Technology
Want to monetize mobile? Today’s your lucky day. Thanks to Mediaspectrum’s precision technology, users can now employ its mobile Cloud platform to capture, analyze, and monetize customer interactions.
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