Articles

Tag: customer acquisition costs

Customer Experience Statistics: 7 Formulas You Need to Know

Brianna Langley | Sep 26, 2022

You don't have to be a math genius as a CX professional. However, statistics play a big role in measuring customer satisfaction and tracking progress over time.

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How Can Organizations Close the Customer Acquisition Cost–Lifetime Value Gap?

Dom Nicastro | Mar 18, 2020

Mary Meeker reports customer acquisition costs can't exceed lifetime value for much longer. What are some steps marketers can take to close this gap?

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Tag: customer acquisition costs

Customer Experience Statistics: 7 Formulas You Need to Know

How Can Organizations Close the Customer Acquisition Cost–Lifetime Value Gap?