Articles
In this new world of data privacy regulation, marketers must be humane and transparent in order to achieve long-term success.
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Almost half of consumers, both B2B and B2C, do not trust brands. Here are 5 ways you can work to improve that stat.
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The enterprise file synchronization and sharing market is changing. Here are important questions to ask before sending out new requests for proposal (RFP).
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Digital experiences are coming to stores
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Organizations must develop and train workers for digital transformation, according to findings from Constellation Research.
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Earlier this month, we asked if robotic process automation was finally here.
R Ray Wang is here to tell you: Yes it is. It's everywhere.
Wang, principal analyst and co-founder of Cupertino, Calif.-based Constellation Research, told CMSWire in an interview that robotic process automation (RPA) exists in practically
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Walldorf, Germany-based SAP just announced its intention to acquire Emeryville, Calif.-based Abakus, a provider of cloud-based solutions for cross-channel marketing measurement and optimization. The terms of the deal were not disclosed.
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By 2018, 70 percent of today's enterprise file sync and sharing destination vendors will cease to exist.
That was the startling prediction Gartner analysts Monica Basso, Karen A. Hobert and Jeffrey Mann made in the Enterprise File Sync and Sharing (EFSS) Magic Quadrant (MQ) they wrote last summer.
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Salesforce chief Marc Benioff isn't very good at keeping secrets. Or more realistically, he intentionally leaks bits to the press to get everyone excited about the news he'll be making at Dreamforce, his company's massive user conference that takes over San Francisco each fall.
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If you’re a smart technology provider, you give your customers a vast selection of tools to get their jobs done. Forward-thinking vendors do this through partnerships and integrations with best-in-class providers — and, often, through acquisition of best-in-class providers themselves.
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Big data and analytics are table stakes in the world of digital commerce. At least that is what Mark Lavalle, CEO of Campbell, Calif. based Magento Commerce, told CMSWire last week.
But they may not be living up to their potential.
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SAP isn't taking anything for granted.
Forget that more than $39 trillion dollars flows through SAP-powered applications year.
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Tableau and Microsoft had better watch their backs because Qlik, the other resident of Gartner’s Business Intelligence and Analytics Platforms Leaders Quadrant, is nipping at their heels.
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