Articles
One of my favorite clients recently told me he wanted his community to be like Disney. What did he mean by Community ? Today, this tends to be reference for a branded, company managed online community or a Facebook Page or a G+ Page.
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This month we talked a lot about the benefits that big data and analytics can have on the customer experience. But there's a lot of information flowing through your organization's fire hose.
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Two years ago we examined the blurred lines that existed in job postings for social media managers and community managers. Now, a recent survey shows that social media is declining as a general job title as roles get more specialized to specific platforms. Social Media, Indeed The folks at
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Social forum provider Get Satisfaction has debuted a responsive design layout, dropped its free version, and refocused itself around the user generated content its community spaces help foster. Marketing Gold Spun from Crowdsourced Media As a company that builds social communities for people to write reviews, ask questions and find
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Customer communities fill different roles for different companies -- they act as a source of feedback and innovation for businesses; as training centers for onboarding new employees; as a form of customer service, giving customers an outlet to answer their own questions about a service or product.
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The fact that we are talking about Social Business and Social Enterprise makes me think that we see “social” as a separate thing, not as the connective tissue of business.
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Quick, what does a community manager do? Having a hard time answering? You’re not alone. The Community Roundtable’s latest report seeks to correct that. While the concept of communities is nothing new and the role of the community manager is past the nascent stage, the exact duties and job descriptions
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The words “social enterprise” or “social business” can mean different things depending on your industry.
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This week, it was Twitter's turn to make news, while LinkedIn served up another update. Can Login Verification Keep Your Tweets Safe? In light of recent Twitter security breaches and incidents Twitter released a new security feature -- login verification. Announced in April, the security feature is now available.
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This week Google dominated the social media news with updates released for Google Plus and Google Hangouts. Believe it or not, however, for those of us not at Google I/O developers conference, there was other social media news this week. Here are a few stories you may have missed.
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It can’t be said often enough: the companies who use data the best will win the future.
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Social media moves pretty fast. Here’s some news you may have missed this week. TweetDeck Says Goodbye to Facebook On Tuesday, TweetDeck users may have noticed that their Facebook feeds disappeared. That’s because TweetDeck discontinued support for Facebook feeds. Though the separation had been planned for awhile, considering that
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If you need help calculating the ROI of a community, there are tons of resources that can provide processes and best practices, but where can you find ROI in the first place? Where should community evangelists look, and where will ROI be easiest to prove?
There’s constant discussion about
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Let's start with two grounding statements for context: markets are communities and communities are markets. And from an open or social business perspective, a customer community does not necessarily mean it's a destination on the web, computers or mobile devices that's only accessible with personal IDs and passwords.
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