Articles
In spite of growing evidence of the value of internal and external communities, executives still hesitate when it comes to funding online community initiatives. This is just one of the findings of The Community Roundtable's fifth annual State of Community Management 2014 report, released today.
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Let’s unpack how a customer experience actually looks and feels in real time. The Promise Personalized Service The more customer communications move online, the more data is created -- it currently adds up to 2.5 quintillion bytes of data daily. This is a huge opportunity because we no longer
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Lithium Technologies today confirmed what everyone seemed to know already — and acknowledged it has bought Klout. Lithium is reportedly paying almost $200 million in cash and private stock for the social media ranking influencer — twice as much as speculated during the past month.
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Choosing the right online community platform is, like most things, about due diligence. Due diligence, that is, before you get a potential vendor inside your company walls and while the vendor is inside.
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A report published today has social customer experience enterprise software provider Lithium Technologies acquiring social media ranking influencer Klout for about $100 million. Reached by CMSWire, Klout did not confirm or deny the report. Lithium did not immediately return an email.
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Show your community manager a little love today. After all, it takes a lot of dedication, good judgment, empathy, communication skills, organizational abilities and flexibility to effectively connect people with people — and besides, it's Community Manager Appreciation Day.
Just don't say, "Thanks for tweeting and posting to Facebook
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Despite the growing adoption of online communities, there’s a dearth of formal training and education programs for community managers. Our wish for 2014 is that new programs (including certifications) are created, as the community manager is central to the success of online communities. The #CMGRclass at Syracuse University is a great start. Let’s see more of these programs, in both higher education and within the industry. -- Will Morgenweck, vice president, product management, DNN Title image by Amodiovalerio Verde (Flickr).
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Enterprise Social Network community managers, you thought you had it so good. You’ve deployed your online employee community, and you’re working hard to maintain engagement, drive business value and help employees build relationships that strengthen the company’s informal social network. Your CEO is active (finally!).
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Community managers are the unsung heroes of successful online communities. They’re the tireless advocates of members and ensure the continued success of the community. The role of the community manager isn't getting any easier: competition is fierce.
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Just recently I've seen a number of industry discussions that allude to the death of social business, posts about the declining interest in communities, big moves from industry peers who are moving on and conversations about how social marketing is now mostly blended with advertising.
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Cosmetics retailer Laura Geller Beauty and startup Blucarat are partnering on the next wave of online customer experience — integrating a social community directly into a retailer's product website. Today Blucarat announced Laura Geller has picked its "socially-enabled commerce solution" to launch a fully integrated social community.
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There are more channels than ever before to connect with your customers -- and every business wants to understand how to maximize its customer-brand interactions. But there is good news.
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Jive is out with the fall release of its flagship enterprise social software, as well as a cloud-based version of its customer community platform. Jive's Universal App for iPad, with new features from the company's fall update Both are being introduced at the JiveWorld13 conference this week in Las Vegas.
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Big data is hotter than ever, but are we losing sight of our goals by getting wrapped up in the tool? Big data is in every conversation, blog post and business strategy -- and rightfully so. Any interaction in social or digital media results in data, and each day 2.
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