Articles
Deflection is a defensive strategy. Using this as the goal, you automatically put your organization in a mindset of defending yourself from the customer.
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When done right, self-service is a powerful tool to enable customers to ask questions and solve problems on their own terms, which improves CX.
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ChatGPT and generative AI will possibly eliminate some jobs, but it's more likely the technology will become part of the workflow of marketing agencies.
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Looking for the best way to automate customer service? Discover the top chatbot providers you should know about in 2023 to transform your business.
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AI is revolutionizing contact centers, but getting the balance right between AI and human interactions to ensure customer satisfaction remains a challenge.
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Although large language, generative AI models like ChatGPT are impressive and very useful, they are not ready to replace the human in the loop.
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Separating the hype from reality when it comes to generative AI.
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Salesforce introduces Einstein GPT, a new generative AI CRM technology to compete in the smart CRM space.
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How generative AI, with its advanced capabilities, is changing the game for web search and Q&A and what its impact will be on writers and content creators.
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While generative AI has many uses and capabilities, there are also many challenges of using it for customer data analysis.
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From email marketing to digital commerce and content marketing, explore how you can tap into AI to enhance customer engagement and boost marketing performance.
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The magical demos displayed the capability. Now the platform wars begin.
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Level AI shares with CMSWire an exclusive first look at its newest AI system for customer service teams, AgentGPT.
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What Google Bard could mean for SEO, advertising and the future of information retrieval.
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