Articles
Tag: carrie jones
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The Loneliness Epidemic Revisited: A 2020 Update
According to a 2020 Cigna study, we are more lonely than ever before. Yet that loneliness decreases when we have better relationships at work.
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Following Meetup's Failed 'Experiment,' What's Next for the Company?
The Meetup of 2019 has not changed much from the Meetup up 2010. Therein lies the problem.
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The Community Platform Landscape: Your Options Today
Community platforms have gone through some dramatic changes in the last few years. Here's what you need to know today.
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Online Communities and the Campfire Principle
Campfire experiences are where community relationships actually begin and grow richer.
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7 Lessons From Asana’s Community Launch
Asana launched a thoughtful and robust three-pronged community program, paving the way for other organizations looking to do the same.
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Just Because You Call it a 'Community' Doesn't Make it One
We must recognize Mirage Communities to clarify what to build for organizations, where to invest effectively and how to remain honest in our intentions.
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Gamification in Community Building: When Does it Work?
Gamification can be a powerful tool to increase engagement. Unfortunately too often it's used to reward trivial activities.
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Can Harley-Davidson's Community Revitalize the Brand Yet Again?
Can Harley evolve its thriving customer community without alienating its loyal riders?
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Advocacy vs. Community: What's the Difference?
When brands confuse advocacy and community, they tend to go down rabbit holes and pick the wrong technology, resourcing and metrics.
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Don't Base Your Brand Community on Hope: Research Matters
Building brand community requires research.
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Memo to Facebook: A Platform Isn't a Community
Tech companies have been confusing the term “platform” with the term “community” for some time now. And that's causing a lot of problems.
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Are LinkedIn's Groups Changes Too Little, Too Late?
LinkedIn has a big opportunity in front of it with its Groups, but the window to grab that opportunity is shrinking
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Blockchain Is an Opportunity for Community Managers
One of the foundational qualities of blockchain technology – building trust through an extended network – is exactly what community managers excel at.
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What the Jive Acquisition Means for the Community Industry
On May 1, Jive announced private equity firm ESW Capital had acquired it in a deal valued at $462 million. The buy will move Jive from being a publicly-traded company to a member of the Aurea Software portfolio.
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