Articles
Tag: bombora
-
Merkle Acquires LiveArea, Hero Digital Launches Commerce Solution, More News
This week in CX and marketing news Merkle acquires LiveArea, Hero Digital Launches Commerce Solution, Namogoo Acquires Remarkety and more.
Continue reading...
-
eZ Systems Rebrands Offerings, Adobe Spark Updates, More News
Porsgrunn, Norway-based eZ Systems adopted a new motto earlier this year: simplify. The open source content management system provider has taken the motto to heart and simplified its product names for clarity. And that begins with some new names for eZ Systems. Commercial open source content management platform eZ
Continue reading...
-
Can Intent Data Build Better Marketing Campaigns?
Why do you welcome some ads more than others? Odds are become some are just more meaningful and relevant. And providing that kind of relevant marketing hinges on understanding the customer’s intent.
Continue reading...
-
News You Can Use: Oracle Gets in on Marketing Cloud Fun
Why should Salesforce have all of the marketing cloud fun this week? Competing marketing cloud provider Oracle introduced a series of enhancements to its cloud.
Continue reading...
-
Why Marketers Love to Hate MarTech
Is it that marketers are too tech savvy for their own good? Or that marketing technology (MarTech) is too fast-paced and complicated for anyone to keep up? Whatever the reasons, on the surface it appears that marketers are not satisfied with their gadgetry and their "stack.
Continue reading...
