Articles
Tag: apple
-
The Big Tech Rebound Is Underway
A moderating Fed, better cost management and low expectations presage a carom off the bottom.
Continue reading...
-
IBM, EY Launch Talent Center of Excellence, Microsoft Metaverse Shake Up, More News
IBM and EY team up to tackle workplace HR challenges while Microsoft loses its HoloLens lead. Bitwave, Apple and Devo round out the news.
Continue reading...
-
The Big Tech Antitrust Movement Is Finally Showing Results
Google opened direct payments to Android developers and Europe passed the Digital Markets Act. It’s not the return of the free market, but it’s something.
Continue reading...
-
How to Prepare Your Customer Experience Efforts for a Post-Cookie World
Three important things you and your teams can do to prepare for a post-cookie world.
Continue reading...
-
Inside Facebook's Strategy to Bring the Privacy War to Apple
An internal Facebook document reveals the "knife fight" the company is determined to have to fend off Apple’s new privacy controls.
Continue reading...
-
What iOS 15 Means for Marketers
Companies like Apple and Google are notorious for making system updates that leave marketers scrambling to adjust their advertising and marketing strategies.
Continue reading...
-
Tech Giants Postpone Return to Workplace, FileCloud Steps Security up & More News
Big tech companies postpone the return to the workplace, Qualtrics measures employee experience, FileCloud focuses on security and more news.
Continue reading...
-
Hands Out of the Cookie Jar: What the End of Cookies Means for You
The death of cookies is a blessing in disguise. It might just be the nudge you need to restructure your marketing data acquisition and analytics strategy.
Continue reading...
-
Apple's Executive-Employee Clash Over Hybrid Work: What's the Lesson?
Apple's planned hybrid work policy has some employees upset. What are some best-practice approaches to these types of rollouts?
Continue reading...
-
How Apple and Google’s Tracking Rules Are Impacting Advertisers and Marketers
Apple and Google each announced changes that will have the effect of limiting the ability of apps and websites to track users online and through mobile apps.
Continue reading...
-
Apple's App Tracking Transparency: A New Direction for Consumer Privacy
Apple's ATT framework represents a significant moment: a computer manufacturer is influencing what regulatory actions should exist in the advertising industry.
Continue reading...
-
Why Apple's Changes to IDFA Will Make Things Harder for Marketers
How marketers will be affected by changes to Apple IDFA, a device identifier assigned to a user's device to track and target users within iOS apps.
Continue reading...
-
Gartner Describes CDO v4.0, Microsoft Axes Skype for Business Online and Other News
Gartner says CDO role is evolving, Microsoft shutting down Skype for Business, Apple joins the data transfer project and other news.
Continue reading...
-
What's Next for U.S. Tech Companies After the EU's Staggering Google Fine
What will Google do now, after the EU fined it 5 billion dollars for antitrust practices? And what does it mean for other U.S. tech companies?
Continue reading...
