Latest Articles
Brands can no longer rely on surveys alone to understand customers. As the digital landscape changes, companies must adapt to preserve voice of the customer.
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The company has finally proven its business relevance, but at the cost of frustrated employees, an executive exodus and an unstable share price.
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For digital companies worldwide, a new united entity will greatly increase user engagement and retention potential.
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Three steps you can follow to move beyond surveys and connect departments for a more holistic view of your CX.
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Without the use of asynchronous channels of communications (other than email), technical exhaustion will escalate to impact an even larger proportion of staff.
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Consumer data privacy is like a large closet that swallows everything. It's time for marketers to make a change.
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If you want to deliver top-notch customer experiences, you need to go right to the source: your employees.
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Does AI make a difference in call centers? Experts say yes. Learn the benefits of AI and why the tech has earned a permanent seat in the industry.
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Microsoft puts Ally.io buy to work in Viva, Google pushes back Classic Sites shutdown (again), Miro overhauls its developer platform and more news.
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Tableau unveils publicly shared dashboards, Quantum Metrics offers up more CX data, Pega partners with Celebrus for AI-backed CDP offerings and more news.
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The dizzying array of communication tools we use in the workplace has led to unprecedented levels of information overload. Is more technology the answer?
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Vimeo automatically optimizes movies for search to enhance user and site views.
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Better make the transfer from human to chatbot smooth. You'll lose customers if you don't.
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How can brands have their cake (protecting consumer privacy) and eat it too (provide hyper-personalized experiences)?
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There’s no one-stop solution to make flexible hybrid working work. But a good start is to set clear expectations around when we're 'on' and when we're 'off.'
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Marketers may use mParticle's new Journey Builder to create audience sequences that change throughout the lifecycle.
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What could the new AI Act in Europe mean for today's marketers?
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Savvy companies aren't waiting for the metaverse to go mainstream to establish a presence on the platform. Here's how some brands are already taking advantage.
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Total experience bridges user, customer and employee experience disciplines into one transformational experience.
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Design thinking is great in concept, but there must be some planning around the execution.
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