Sydney- and UK-based Squiz just announced they'll be conducting a demo of MySource Matrix 3.12, their open source CMS solution, at London's Internet World from May 1-3.Known by fond Squiz aficionados as the SEO Killer CMS app, Matrix 3.12 is a boon for non-technical users seeking to master foundational components of SEO: * Google sitemap production * Creating effective navigation and URL's * Page naming and linkbacks * Metadata schemas Visitors to the Squiz booth at Internet World will also receive a free copy of "How to SEO Like a Pro," Squiz's most recent SEO-oriented white paper. It includes more non-technical guidelines for improving site performance across all major search engines. If you can't make the event but are still hurting for the knowledge, try not to cry; the white paper can also be downloaded on the Squiz website through the open source CMS white paper page. MySource Matrix was designed to help users enhance their Google PR without consultants or heavy expense (which generally means more consultants). Existing clients include Keesings, Future Publishing, Channel Islands Direct and Oxford University. The senior Squiz management team will be present at Internet World to demonstrate first-hand how to build, run and maintain an SEO-rich Web site with MySource Matrix 3.12. Read more about Internet World. And if you're going for sure, be sure to check out the Squiz demo at stand W216. Before you go, though, do a little bit of homework about Squiz and MySource Matrix.